Hue Marketing | Resources & Tools

Everything you need to plan, budget, and execute marketing projects — all in one place. From pre-flight print checks and design brief templates to budget calculators, ROI worksheets, and strategy frameworks, these free tools are built to help you make smarter decisions. Pick a tool below and get started.

Billboard pre-flight check assesses billboard artwork and the site location for readability and effectiveness

Billboard Pre-Flight Check

Billboard space is expensive. A billboard that can’t be read costs even more. Our Pre-Flight Check runs the physics — flagging what will fail before you spend a single baht on signage no one reads.

Marketing 101 - A Marketing Basics Checklist (Free Download)

Marketing Essentials Checklist

A 22-page introduction to the marketing basics that actually matter — plus a self-assessment checklist to see where your business stands. Download it free.

Marketing Budget Calculator

Marketing Project Budget Calculator

Free Marketing Budget Calculator for planning marketing projects and campaigns. Test different budget scenarios based on expected returns and target ROI to establish a realistic starting point for investment decisions.

Graphic Design Briefing Template Free Download

Graphic Design Brief – Template

Free Graphic Design Brief Template and planning guide. Learn how to write a clearer design brief, reduce project delays and improve the effectiveness of brochures, advertisements, signage and other marketing materials.

Competitor Analysis Worksheet

Competitor Analysis Worksheet

Free Competitor Analysis Worksheet for Excel. Compare competitors, identify strengths and weaknesses, and better understand your market position using a simple 12-question evaluation framework.

Smart Goals Worksheet - free download

S.M.A.R.T. Goals Excel Worksheet

Free SMART Goals Excel Worksheet to help businesses define clear objectives before investing in marketing activities. Set measurable goals, track progress and evaluate marketing performance more effectively.

3 ROI Calculations Excel Calculatons

3 MARKETING R.O.I. Calculators

Free Marketing ROI Calculator Toolkit for Excel. Download three ROI calculators based on Cost of Goods Sold, Gross Profit and Customer Lifetime Value to evaluate marketing investment before committing budget.

How to Create a Social Media Marketing Strategy From Scratch

First Steps – Social Media Marketing Strategy

A general planning framework for social media activity — covering objectives, channel selection and measuring progress. A useful reference for businesses managing their own social media.