STRATEGIC
GRAPHIC DESIGN
It’s not enough to be seen. Your need understanding & action
Marketing Collateral
The tools you create, to help promote your business and generate sales.
All your marketing materials (from website to flyers, social profiles to billboards) should be attractive, action oriented and brand consistent to deliver your message clearly and effectively.
At Hue Marketing we take design a few steps further to ensure every piece of marketing material is an effective tool, designed specifically to meet a business objective.
We Ask The Right Questions
When was the last time your graphic designer asked about your sales funnel and conversion process?
We start all our design projects by asking the right questions.
Combining our market research, planning and content marketing skills with our passion for creative design, we ensure the designs we deliver are targeted, well written, ‘fit for purpose’ and consistent with your brand, services, products and values. We believe that if its worth doing, its worth doing right!
We design a wide range of marketing materials, from business cards to billboards, single page flyers to multi page brochures, including press & magazine advertisements.
Our experience in print, advertising and marketing collateral goes back 20 years, so you’re project will be in good hands.
If you are planning a new marketing campaign or want to update existing marketing materials, we’d love to hear from you.
Your Graphic Design Project
Drop us a line to discuss your marketing collateral from business cards to billboards, menus to flyers… get you project started.
Menus & Brochures
Pleasing to the eye and easy to read
Where flyers are used to “prospect” for customers menu’s and brochures are used to “motivate” them onto the next step of your sales process.
The information you provide has to be easy to take in and provide enough detail to help your customer make their next step in the purchase process, but not so much that there’s no need to complete the all important Call To Action.
For menus it’s as simple as placing an order, for more expensive items and considered purchases, your brochure needs to offer a taste of what’s available to encourage customers to visit your website or store, call your hotline or download your sales pack.
Without a clear CTA to support your sales process a brochure isn’t worth the paper it’s printed on.
Leaflets & Flyers
Pleasing to the eye and easy to read
Attention, Interest, Desire, Action
These are the 4 key elements your leaflet or flyer must be able to communicate. Flyers typically don’t have a long shelf life, they are often looked at and dis-guarded which is ok as long as you understand how to get your message across quickly.
We take the time to design flyers that match your branding, convey you messages effectively and always with a purpose.
Standard Tri-fold Leaflet:
- Paper Stock = 190gsm
- Flat Size = 29.7cm x 21cm
- Folded Size = 9.9cm x 21cm
- Print = Full Colour both sides
Business Card Design
Pleasing to the eye and easy to read
Having a professional business card that reflects your brand image is still an important part of doing business, even in today’s digital age. When meeting a new client or business contact it’s usually the first item exchanged and the perfect opportunity to make a strong, positive impression on them.
People appreciate as high quality business card as much as the design, so if your card is printed on a heavy quality paper stock with a nice finish, your first impression is one of quality and professionalism.
If you need business cards you can proudly give new and potential clients, and you are able to give us some creative freedom to do what we love – you’ll end up with some killer business cards.
Our Standard Business Cards:
- Heavy Card Stock = 300gsm to 400gsm art card
- Size = 90mm x 55mm
- Finish = Matt laminate finish front & back
- Print = Full Colour both sides
- Special Finish (optional) = SPOT Varnish or Foil (Gold / Silver)
Make your business card part of your marketing and brand strategy.
Logo & Branding Design, Update, Recovery
Stand out from your competition (in a good way)
If you intend to print your logo on a anything from a business card to a billboard you’ll need it in vector format such as an .ai or .eps file. This will allow you to resize it without losing quality. If you only have a .jpg or .png copy of your logo you will notice that if you increase its size it become pixelated.
We can take your current logo and re-create it in vector format or even update it for a more polished professional look. Building you a basic logo branding kit which you can use on any project for years to come.
Send us a copy of your logo and tell us what you’d like us to do with it.
We can also design you a new Logo if you don’t already have one. Contact Hue Marketing to see how we can solve your logo woes.
Print Advertising
Pleasing to the eye and easy to read
Looking to advertise in the local press like The Phuket Gazette or The Bangkok Post or a travel or trade magazine? You guessed it! We can do that for you too.
We understand that every time you reach out to potential customers, whether its a single ad or part of a larger campaign we’re representing your business and creating ambassadors to your brand.
What We Do
We help you focus on customer needs & apply simple to manage but highly effective strategies, to build your brand & your business. Delivering real and measurable results.
Social Media Branding & Posts
Visual posts attract significantly more attention
Social Media offers can really help promote your business and interact with your customers. But as a business tool it’s important to remember that getting your social traffic onto your business website should be a primary objective.
We starting with your Social Branding, you need to be instantly recognisable across all networks. Just like your website – quality matters. Nothing looks worse than pixelated logos. If you’re graphically challenged – Give us a call.
Social Posts & Advertising
Facebook makes regular changes to how it displays business posts. As their advertising grows, expect your natural reach for your posts to fall.
At the moment, social media advertising isn’t expensive (if you know what you’re doing) but the main problem you might run into with Facebook and Instagram is the 20% text rule for images. Fortunately, facebook provides a free tool to help you check your image.
Our aim is to make you as self-sufficient as possible. Getting started is often the hardest part so we create several templates that you can use and modify to make your posts really stand out from the crowd. But we’re always on hand if you need us.