Marketing Strategy

Marketing & Strategy

Failure To Plan Is Planning To Fail.

Attract more customers, increase sales and be more competitive are targets that every company want to achieve. But as generic goals they don’t include the difficult bits like exactly HOW YOU’RE GOING TO DO IT!

A marketing strategy is your plan of action. Each step can be measured independently and improved on over time. As a byproduct of hitting your smaller strategic goals you start to see your bigger goals come to light.

Hue Marketing can help you identify your goals, create a plan to get the results you want.

There is no one size fits all solution, working with Hue Marketing to define a strategy will help focus your efforts in the right places, at the right time and keep you moving forward in the right direction.

Try our FREE Planning Tool to create your own top-level Marketing Plan in under 15 minutes!

FREE Marketing Tool

DON’T WASTE MONEY ON RANDOM MARKETING

You can make a small fortune without knowing how to market your business, as long as you start with a large fortune!

How much you spend is not the most important factor in marketing. There are many FREE and Very Cost Effective ways to market your small & medium businesses.
At Hue Marketing we can help guide and advise on how to activate your business potential with strategic marketing.

Let Hue Marketing will work with you to identify S.M.A.R.T. objectives to reach your main business goal. SMART objectives are Specific, Measurable, Achievable, Relevant and Timely.

Get Help With Your Marketing Strategy

Goals Vs Strategy

Where you want to be and how to get there

Generic goals like “we need to make more money” don’t help your business or your team; even worse they often lead to a confusing marketing message and disjointed knee jerk reaction to marketing which almost always fails to meet any objectives.

If you’re looking to improve results with marketing, deciding on an effective long-term strategy is a critical step. Only then can you create and implement a short term plan that you are confident will also be contributing to your long term goals. Each element makes an important cumulative contribution to your long term plan as long as it remains “on strategy”.

Hue Marketing can formulate a comprehensive strategy for your business that will;

Communicate the purpose, vision and business objectives
Provide a framework of actions to implement
Address your customer needs
Outline marketing activities and strategy for your business

Key Marketing Activities

Is there reason and purpose behind your current marketing activity?

Are you doing the odd email campaign here, promotion there?
Do you pay for advertising in newspapers or banner ads on websites without knowing what result you’re getting from each?
Have you meticulously crafted and tested your sales funnel or just let them evolve naturally?

Looking back over the last 12 months, do you have a collection of disjointed activities that individually “seemed like a good idea at the time” but lack a coherent strategy to achieve any specific goals?

A clear and well-defined marketing strategy will enable you to achieve your business goals – whether that’s increasing sales, driving traffic to your website, boosting profits, or delighting customers.

Send the right message to the right people at the the right time. If you get one element wrong you’ll be throwing away money. Even worse, if you don’t track your marketing activities you won’t be able to improve.

Traffic Generation
Strategy

Search Optimisation Plan
Blogging Plan
Social Media Plan

Lead Generation
Strategy

Content Marketing Plan
Call To Action Plan
Landing Page Plan

Traffic Conversion
Strategy

E-mail Marketing Plan
Lead Nurturing Plan
Lead Intelligence

Measurement &
Analysis Strategy

Traffic & Lead Sources
Campaign Performance
Customer Tracking

LET US HELP YOUR BUSINESS GROW

Attract more customers, increase sales, be more competitive – rinse & repeat.

Hue Marketing Consulting

Affordable, Dependable & Practical Marketing Solutions

There are a number of ways we can work together, but the only constant is how we start. After that, the solutions, priorities and benefits are 100% unique to you.

If you’re feeling…

Stuck with a particular aspect of marketing, and need to find the answer fast.
Overwhelmed by all the advice, buzz and hype in marketing.
Unsure about where to start, or what to focus on first.
Out of date with all the latest changes, new techniques and innovation in the industry.
Stressed about creating a strategy that includes all the techniques required for a successful marketing campaign.
Confused with the general complexities of SEO or Print.

…First Step

Start by getting in touch and include your company details and your objectives. After a preliminary assessment, we’ll arrange an informal discovery session at your place of business. This is usually a 2 hour meeting so we can get to know you and a crash course in your day to day operations.

Effective marketing isn’t an ADD-ON element, it needs to be INTEGRATED throughout your business.

Contact Us Today!

It’s not the WHAT or the HOW that drive most successful decisions. It’s the WHY.

Marketing & Strategy

Hue Marketing can help you identify your goals, create a plan to get the results you want.

DON’T WASTE MONEY ON RANDOM MARKETING

Goals Vs Strategy

Hue Marketing can formulate a comprehensive strategy for your business that will;