No one knows the inner workings of your business as well as you do, which is why our process starts with lots of questions. Seriously, lots of questions! And before we even start to think about design elements our first objective is to uncover what type of website you actually need.
We use the term uncover, because we don’t expect everyone to know what options are available. Especially when there are changes and new options almost every week.
There are even fewer in our industry that have the business experience to hypothetically match a site to a business model. A critical connection to make sure there’s a decent Return On Investment in your future.
It wouldn’t make sense for a mom & pop shop to have a state of the art fully loaded e-commerce website, when all they need to do is tell customers about their weekly in-store promotions and build a list of repeat customers to email once a month. A simple entry level site would fulfil their needs for a fraction of the cost.
There are many reasons to have a website for your business. But before you invest in one, you should have an idea of how it’s going to improve your bottom line.
During our Discovery Process we aim to discover the best way to monetise your website. Because if you’re website isn’t going to make you money – you shouldn’t be investing in one.