Practical Marketing
Guides & Advice

 

Is Your Website Working for You?

Is Your Website Working for You – or Secretly Holding You Back?

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Is your website working hard for your business? Learn how a purpose-driven website can boost growth and ensure you’re not losing opportunities. This article discusses the importance of design, user experience, speed, and messaging in making a website a powerful tool for attracting and retaining customers.
Brochure Designs1 | Hue Marketing

7 Must-Know Tips for Stunning Brochure Designs

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While websites and social media dominate online visibility, brochures stand out because they are tangible, portable, and leave a lasting impression. Imagine walking away from a trade show booth or showroom with something in hand that tells you everything you need to know about a brand—it’s much harder to ignore than a fleeting social media ad.
Your Website Is Like a Parachute

Your Website Is Like a Parachute — Built to Perform, Not Just to Exist

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If people invested in parachutes like they do websites — there’d be a lot fewer skydivers. In this post, we explore why your website should be built with the same precision and purpose as mission-critical gear, and how strategic planning and realistic budgets lead to results you can trust.
Man trying to open a padlock with his mind
What makes an effective website design?

4 Steps to Transform Your Website into a Powerful Marketing Tool

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Learn what makes an effective Business Website. Unlock your website's full potential and transform it into a powerful Marketing Tool.
The power of business cards in modern marketing strategy

Don’t Overlook Business Cards in Your 2025 Marketing Strategy

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According to a survey conducted by the Printing Industries of America, 74% of people said they would rather have a tangible business card than an electronic version. This demonstrates the value that people place on physical business cards and the lasting impression they can make.
10 Simple Billboard Rules

Billboard Design Rules

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Billboards are very effective for building brand awareness or promoting products or service. But they aren’t cheap, so even simple mistakes can be very costly,
Time To Review Your Brand Identity

Review Your Brand Identity

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Brand perception is a powerhouse of marketing that can increase brand awareness, surge brand loyalty, and ultimately sustain your company’s growth for years to follow.
What is Marketing Strategy?

What is Marketing Strategy?

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A Marketing Strategy is your overall game plan for finding customers and making sales, comprised of high-level elements like branding, value proposition, and customer demographics.
Broccoli in a cake shop window doesn't get much attention

5 Reasons Facebook Can’t Replace A Business Website

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5 common-sense reasons why it’s not a good idea to use a Facebook Page for your companies main online presence.