Tag Archive for: Marketing

The power of business cards in modern marketing strategy

Don’t Overlook Business Cards in Your 2023 Marketing Strategy

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According to a survey conducted by the Printing Industries of America, 74% of people said they would rather have a tangible business card than an electronic version. This demonstrates the value that people place on physical business cards and the lasting impression they can make.
10 Simple Billboard Rules

Billboard Design Rules

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Billboards are very effective for building brand awareness or promoting products or service. But they aren’t cheap, so even simple mistakes can be very costly,
Time To Review Your Brand Identity

Review Your Brand Identity

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Brand perception is a powerhouse of marketing that can increase brand awareness, surge brand loyalty, and ultimately sustain your company’s growth for years to follow.
What is Marketing Strategy?

What is Marketing Strategy?

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A Marketing Strategy is your overall game plan for finding customers and making sales, comprised of high-level elements like branding, value proposition, and customer demographics.
Map And Magnifier

Google Maps: Your Guide To Improving Your Maps Ranking

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Your website’s ranking is crucial to the success of your business – the difference between a good ranking and a bad one could be what separates you from record profits or record losses. There are some really simple steps to improving your Google Maps ranking and I’ve explained them in this guide.
Do You REALLY Own Your Website?

Do You REALLY Own Your Website?

A large part of my time is spent working on website re-designs.…
Phuket Customers Retention New vs Old Customers

Why Your Best Customers Are Walking Away

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When the balance between new and repeat customers changes suddenly it can have a devastating effect on your business. A high influx of new customers can overwhelm your current service capabilities, which can seriously damage your existing customer base. Before you know it, your regular customers are taking their money somewhere else.
Mobile Friendly Website Google Update

Did We Miss The Point Of Mobilegeddon?

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There’s been a lot of speculation about mobilegeddon and why the mobile friendly update didn’t live up to the hype (or threats). So what happened? Did everyone miss the point or what? Instead of trying to speculate what’s going on behind closed doors, let’s take a step back and look at what we do know.
Facebook small business mistake

The Biggest Facebook Mistake Made by Small Businesses

Make sure you're using Facebook as a marketing tool and not a replacement for your on-line presence. The seemingly obvious concept of adding content to your website first, before sharing it to potential customers via social media now becomes crystal clear. So why is it that so many small businesses are still making this fundamental and potentially disastrous Facebook mistake?
Phuket website design redesign

Digital First Impressions. Does Your Website Need a Redesign?

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Website first impressions are 94% design-related. Good quality content does matter, it matters a lot to the success of your site. But you can have the best content in the world but if its surrounded by poor design you will be turning away valuable customers that are ready to buy. A website redesign may be just what you need to make the most of your existing content.